We build and run newsletter pipelines for content creators and consultants. Monetization from the first subscriber, growth that covers its own costs, and a channel you own.
We build the system behind your newsletter that turns each new subscriber into revenue, then keep tuning it.
How the pipeline earns
Every stage between a first impression and revenue, and the three points where a new subscriber starts paying for themselves. The onboarding flow runs on the web right after signup. The welcome emails follow.
Pipeline stageEarns revenue
The three gold stages earn on their own, starting the day someone joins. The survey in the middle tells us what each subscriber actually wants, so the offers that follow fit them. The welcome sequence is 2 to 5 emails that build the relationship and carry offers of their own. The $0.30 to $2 range is what we see across niches; where you land depends on your audience.
Meta ads
Lead generation, mostly for consultants. Ads built and managed to fill your list with the right prospects at a predictable cost per subscriber.
Landing pages
A subscribe page built to convert, or a review of your existing pages with prioritized recommendations to raise signup conversion.
Onboarding pipeline
A web flow right after signup: curated recommendations, a short survey, then affiliate offers and your products. It earns $0.30 to $2 per new subscriber, starting the day they join.
Welcome sequences
The 2 to 5 emails after signup that set expectations, build the relationship, and carry offers, so the sequence earns while it gets people opening and clicking.
Newsletter advising
Voice, cadence, design, and content. We help you make a newsletter worth opening, and keep it that way.
Done for you
One newsletter per week, written and sent for you, with ongoing testing, optimization, and monthly reporting.
Affiliate and referral offers
$0.30 to $2
earned per new subscriber from day one offers.
With your own products
$5+
per subscriber when you also sell your own products or services.
Setup to launch
4 weeks
from kickoff call to a live pipeline that is earning.
Every week
52
touchpoints per year with every reader on your list.
Working together
Two ways to work with us
Both include the full pipeline build. The difference is how much of the ongoing work we take on.
Pipeline Setup
$3,000 one-time, or less with revenue share
We build the onboarding pipeline, welcome flows, and landing page
You keep writing and running your newsletter
Revenue share applies only to the pipeline revenue we manage
Want a lower setup fee? We trade setup cost for a larger revenue share.
Fully Managed
Ask for pricing monthly fee plus revenue share
Everything in Pipeline Setup
One newsletter per week, written and sent for you
Ongoing testing, optimization, and monthly reporting
Priced to your list size and how much of the work we take on. For consultants, Meta ads management is included. Ad spend is separate and billed at cost. You set the budget.
Why Newsletter Mogul
We run the same playbook on our own newsletters
Newsletter Mogul is run by Ken Jee and Warren Wales. We have built these pipelines for 5+ creators, and we run them on our own newsletters. This is not theory picked up from a course.
A creator first
Ken has built a YouTube audience of 250,000+ subscribers and runs the same newsletter pipelines on his own audience that we build for clients.
Specialists, not generalists
We do one thing: newsletter onboarding pipelines and email flows. We work in SparkLoop, Kit, Beehiiv, and Meta Ads every day.
Aligned incentives
Most of our compensation is revenue share. We only do well when your list makes money.
